Success Story: Mark Sharp Retirement

50% Email Open Rate Increase by Delivering the Right Content to the Right People

Mark Sharp

"Up until Lead Pilot, I had a disjointed marketing strategy. Its capabilities have allowed me to develop and rollout a brand-building strategy to allow my firm to expand from a regional to a national focus. Lead Pilot has everything I need to market effectively. From my weekly newsletter and custom campaigns to daily social media posts, I have effectively replaced 3 tools (Mailchimp, Leadpages, and Hootsuite with one tool). What's more, there isn't an effective marketing analytics tool to measure marketing outcomes like Lead Pilot. Now I have a read on what's working (and not) and no longer guess where money and time are best spent."

Marketing Quick Wins

  • Increased email click-through-rate by 100% in less than one year.
  • 4% newsletter conversion rate.
  • Saved 8 hours per week consolidating the work from 3 different systems (Mailchimp Hootsuite and Leadpages) into 1.
Quick Win

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